Plenty of Relevant Clicks without Conversions?

Hi everyone. For the past 3 months, my sales have been dramatically declining, however I haven’t changed anything dramatic about the listing. I have a PPC manager and he does an excellent job of keeping clicks on my sponsored ads as relevant as possible. People are literally typing the perfect keywords for my listing and clicking on it, but not buying. My product is also currently Amazon’s Choice/Overall Pick in my niche for many keywords. I will say that my price is a little higher for overall perceived value since my competitors are all selling cheap white labeled products and I am selling PL custom design, but this hasn’t deterred customers in the past. I have 62 R’s and the grand majority are 5⭐️, very happy customers. My sales were great back in January. I’ve only been selling for a year, btw.

Is anyone else experiencing this? Lots of relevant clicks without conversions?