How does VerSure get away with keeping its anonimity?

Confused how these guys operate, no one wants them to sell their products, yet they continue to be one of Amazon’s largest sellers.

Amazon’s policy states the sellers Amazon entity must match the entity on the invoice, so how are they possibly passing the authenticity complaints while simultaneously purchasing from these vendors without raising red flags.

I’m sure they’re not walking in going “we’re VerSureLLC”.