Trademark Concern: Can I Use a Brand Name That Already Exists?
Hey everyone,
I’m currently in the process of submitting a trademark application for our brand, which specialises in hand tools. However, I recently found that there’s already a brand with the same name, but they sell paints – a completely different product category.
If I secure a pending or approved trademark in the UK, would Amazon still reject my application for Brand Registry because of the existing brand with a similar name in a different industry?
I’d really appreciate any insights or experiences from those who’ve faced similar situations. Thanks in advance.
submitted by /u/Highbmi
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Amazon FBA sellers, what’s your ‘I’m about to lose my mind’ moment?
From surprise fees to inventory just disappearing into the abyss, FBA is always an adventure. What’s the most absurd, frustrating, or ridiculous thing you’ve had to deal with?
submitted by /u/Chin-Oui
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Amazon FBA sellers, what’s your ‘I’m about to lose my mind’ moment?
From surprise fees to inventory just disappearing into the abyss, FBA is always an adventure. What’s the most absurd, frustrating, or ridiculous thing you’ve had to deal with?
submitted by /u/Chin-Oui
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Amazon keeps giving us the runaround
Our company used to be able to create new items on Amazon Seller Central so easily and now we cannot create anything without getting a 8572 error code.
They keep asking us for GS1 certificates and letters of affiliation that we keep providing and then they give us a simple answer like “use this brand name”, I attempt to do that, another error, and then having to resubmit these certificates and letters to get a dumb answer that doesn’t work. Anyone experience this?
submitted by /u/Working_Bug_7145
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Amazon keeps giving us the runaround
Our company used to be able to create new items on Amazon Seller Central so easily and now we cannot create anything without getting a 8572 error code.
They keep asking us for GS1 certificates and letters of affiliation that we keep providing and then they give us a simple answer like “use this brand name”, I attempt to do that, another error, and then having to resubmit these certificates and letters to get a dumb answer that doesn’t work. Anyone experience this?
submitted by /u/Working_Bug_7145
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Sales today not matching Orders today.
I’ll preface with this by I am not a full time seller, more so it is just side income to pay for more toys. Today I noticed that my Sales Today so Far are at $80, but the Orders today (I’ve not shipped since yesterday morning) show at 2 orders both with qty 1. These items are both $20 items so in reality my sales for today are $40. Is this just a bug, a failed pending orders issue, or something else? I’m worried I’m somehow missing these other 2 orders though I can’t see them and I’ve checked all my screen filters.
submitted by /u/Khisynth_Reborn
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Sales today not matching Orders today.
I’ll preface with this by I am not a full time seller, more so it is just side income to pay for more toys. Today I noticed that my Sales Today so Far are at $80, but the Orders today (I’ve not shipped since yesterday morning) show at 2 orders both with qty 1. These items are both $20 items so in reality my sales for today are $40. Is this just a bug, a failed pending orders issue, or something else? I’m worried I’m somehow missing these other 2 orders though I can’t see them and I’ve checked all my screen filters.
submitted by /u/Khisynth_Reborn
[link] [comments]
Boost Amazon Sales in 2025 with Google, TikTok & Facebook Ads
Amazon sellers are facing rising PPC costs and increased competition, making it harder to maintain profitability. While Amazon ads are effective, relying solely on them is no longer enough. The solution? Driving external traffic to your Amazon listings.
Amazon rewards sellers who bring in visitors from platforms like Google, YouTube, TikTok, Instagram, and Facebook by boosting their organic rankings. External traffic not only increases conversions but also reduces dependence on Amazon’s rising ad costs.
Let’s break down the best strategies to help you drive more buyers to your products.
1. Leverage Social Media Marketing
Organic Social Traffic
Platforms like TikTok, Instagram, and Facebook are powerful for brand awareness and sending traffic to your Amazon listings. Try these tactics:
- Short-Form Videos – Create TikTok or Instagram Reels showcasing your product in action.
- User-Generated Content (UGC) – Ask customers to share product photos/videos.
- Giveaways & Contests – Engage users while promoting your Amazon listing.
Paid Social Ads
Facebook and Instagram ads allow you to target specific demographics and retarget past visitors who didn’t buy. Use them to:
- Retarget shoppers who viewed your product but didn’t purchase.
- Create lookalike audiences based on your best customers.
- Run time-sensitive promotions to drive urgency and conversions.
Pro Tip:
Amazon Attribution lets you track where your traffic is coming from, so you can refine your strategy.
2. Run Google Ads & Optimize for SEO
Most Amazon sellers ignore Google, but it’s a goldmine for high-intent traffic.
- Google Shopping Ads – Display your product images and pricing in search results.
- Target High-Intent Keywords – Use terms like “best noise-canceling headphones under $100” or “buy [your product] online.”
- Create Blog Content – Write Google-optimized blog posts that link back to your Amazon store.
Amazon prioritizes external traffic, so sellers who use Google Ads & SEO get a ranking boost on Amazon!
3. Work with Influencers & Affiliate Marketers
Influencers and content creators can send massive traffic to your listings through:
- YouTube product reviews
- TikTok & Instagram shoutouts
- Affiliate marketing partnerships
Work with Influencers Using Amazon’s Affiliate Program – Influencers can promote your product using their own Amazon affiliate links and earn commissions on sales they drive. For Example, a well-placed TikTok video can drive significant traffic to your Amazon listing
4. Build a Brand Following & Drive Sales Outside of Amazon
Since Amazon does not share customer email addresses, sellers must build their brand presence outside of Amazon in a way that complies with Amazon’s policies.
How to Grow Your Audience the Right Way:
- Create a valuable brand website or blog with helpful content related to your product niche
- Use a QR code on packaging that leads to a product care guide, how-to blog post, or brand story page.
- Encourage social media follows (TikTok, Instagram, YouTube) where you can engage with potential customers.
How to Keep Customers Engaged:
Once you have a brand email list, use it to:
- Share helpful product tips and guides.
- Announce new product releases.
- Offer exclusive content and behind-the-scenes updates.
- Provide special promotions for your brand website (not directly linked to Amazon).
Why This Works: Instead of driving customers directly back to Amazon, this keeps your audience engaged with your brand—while remaining compliant.
5. Optimize for Amazon’s Brand Referral Bonus
Did you know Amazon pays you for bringing in external traffic?
Through the Brand Referral Bonus Program, you can earn a 10% bonus on every sale that comes from outside Amazon.
How to Qualify:
Be enrolled in Amazon Brand Registry.
Use Amazon Attribution to track traffic from social media, Google, or email campaigns.
Instead of just spending more on ads, you can actually earn extra money for directing traffic to your Amazon listings!
Don’t Rely Only on Amazon PPC
If you want to scale your Amazon business in 2025, external traffic is a must. Diversifying traffic sources reduces ad spend, boosts sales, and improves your chances of winning the Amazon Buy Box and ranking higher in search results.
Ready to maximize your Amazon sales?
Take your external traffic strategies to the next level with Seller Labs. From ad optimization to data-driven insights, we provide the tools you need to scale efficiently.
The post Boost Amazon Sales in 2025 with Google, TikTok & Facebook Ads appeared first on Seller Labs: Amazon Seller Software and Platform.
Clarification Needed: Amazon’s VTR Policy for Cross-Border Shipments Below €20 Between the UK and USA
Hi,
Amazon just changed its VTR policy in Europe for cross-border shipments. The policy is not clear and I have read conflicting statements and also answers from seller support.
Can someone please tell me the VTR policy for Cross-border shipments for orders below €20 if deliveries are between the UK and UNITED STATES?
I am trying to determine if Cross-border shipments specifically shipments to the UK from UNITED STATES are ALSO exempt from VTR if shipped using a ‘letter’ method if value is below €20?
This method is allowed for shipments to and from the UK, Germany, France, Italy, Netherlands, Portugal, Poland, Austria, Sweden, or Belgium below €20 (including shipping, excluding VAT) and are exempt from VTR if shipped using a ‘letter’ method but it does not specifically mention United States.
I read on an Amazon Seller forum where Julia_Amzn stated “deliveries between the UK and USA (and vise versa) are not part of the EU VTR policy.”
Has anyone else shipped orders from the United States to the UK or other European countries that meet the criteria mentioned above? If so, how has your valid VTR (Valid Tracking Rate) metric been performing? Have you encountered any challenges or noticed any trends in maintaining compliance with tracking requirements?
submitted by /u/When_it__happens
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Clarification Needed: Amazon’s VTR Policy for Cross-Border Shipments Below €20 Between the UK and USA
Hi,
Amazon just changed its VTR policy in Europe for cross-border shipments. The policy is not clear and I have read conflicting statements and also answers from seller support.
Can someone please tell me the VTR policy for Cross-border shipments for orders below €20 if deliveries are between the UK and UNITED STATES?
I am trying to determine if Cross-border shipments specifically shipments to the UK from UNITED STATES are ALSO exempt from VTR if shipped using a ‘letter’ method if value is below €20?
This method is allowed for shipments to and from the UK, Germany, France, Italy, Netherlands, Portugal, Poland, Austria, Sweden, or Belgium below €20 (including shipping, excluding VAT) and are exempt from VTR if shipped using a ‘letter’ method but it does not specifically mention United States.
I read on an Amazon Seller forum where Julia_Amzn stated “deliveries between the UK and USA (and vise versa) are not part of the EU VTR policy.”
Has anyone else shipped orders from the United States to the UK or other European countries that meet the criteria mentioned above? If so, how has your valid VTR (Valid Tracking Rate) metric been performing? Have you encountered any challenges or noticed any trends in maintaining compliance with tracking requirements?
submitted by /u/When_it__happens
[link] [comments]