#469 – Why 90% of Sellers Are Missing the Real AI Gold Rush
Join us for an engaging discussion as we welcome back Norm Farrar, the first-ever repeat guest on the AM/PM podcast under Kevin King. Norm shares his fascinating journey into the world of influencer marketing, shedding light on the hard work and strategic workflows that come with it. He opens up about the challenges he faced in tracking commissions and the newfound respect he gained for content creators. We also explore how Norm’s innovative use of technology, like Zapier, helped streamline the process of creating engaging content, from scripting to filming, providing valuable insights for aspiring influencers and marketers alike.
As the conversation unfolds, we dive into the cultural significance of cigar smoking as a communal activity. Norm shares personal experiences from cigar lounges, highlighting how they serve as unique environments for stress relief, networking, and building friendships across diverse backgrounds. We reflect on numerous occasions where cigars have facilitated connections at various events, including Amazon gatherings, fostering an inclusive “brotherhood” or “sisterhood” for all participants. Upcoming events, such as the one planned in Tampa, are mentioned as further opportunities to strengthen these connections.
Additionally, the episode explores the evolving landscape of e-commerce and retail, emphasizing the importance of being an early adopter and maintaining a strong omni-channel presence. We discuss the opportunities beyond Amazon, including platforms like Walmart and TikTok shops, and the critical role of brand perception and packaging when transitioning to retail. Listen in as we highlight the enduring power of email marketing, debunking myths about its obsolescence and showcasing the strategic use of AI to enhance targeting and personalization. Whether you’re an aspiring influencer, an e-commerce professional, or simply curious about the future of marketing, this episode is packed with valuable insights and practical advice.
In episode 469 of the AM/PM Podcast, Kevin and Norm discuss:
- 00:00 – Influencer Marketing and AI Workflow
- 08:35 – Product Promotion Success Story
- 12:16 – The Bonding Power of Cigars
- 16:46 – Amazon Networking Events and Bondings
- 21:10 – Networking Events and Industry Education
- 24:17 – Networking and Education in Amazon
- 30:19 – Utilizing Customer Questions for Marketing
- 32:22 – The Future of E-Commerce and Retail
- 40:35 – Maximizing Email Marketing Impact
- 41:42 – The Power of Email Newsletters
- 48:03 – Email Marketing and AI Optimization
- 50:46 – Generational Shift in Consumer Preferences
- 53:43 – Marketing Misfits Podcast
Enjoy this episode? Want to be able to ask questions to Kevin King live in a small group with other 7 and 8-figure Amazon sellers? Join the Helium 10 Elite Mastermind and get monthly workshops, training, and networking calls with Kevin at h10.me/elite
Make sure to subscribe to the podcast on iTunes, Spotify, or wherever you listen to our podcast!
Want to absolutely start crushing it on eCommerce and make more money? Follow these steps for helpful resources to get started:
- Get the Ultimate Resource Guide from Kevin King for tools and services that he uses every day to dominate on Amazon!
- New to Selling on Amazon? Freedom Ticket offers the best tips, tricks, and strategies for beginners just starting out! Sign up for Freedom Ticket.
- Trying to Find a New Product? Get the most powerful Amazon product research tool in Black Box, available only at Helium 10! Start researching with Black Box.
- Want to Verify Your Product Idea? Use Xray in our Chrome extension to check how lucrative your next product idea is with over a dozen metrics of data! Download the Helium 10 Chrome Extension.
- The Ultimate Software Tool Suite for Amazon Sellers! Get more Helium 10 tools that can help you optimize your listings and increase sales for a low price! Sign up today!
- Does Amazon Owe YOU Money? Find Out for FREE! If you have been selling for over a year on Amazon, you may be owed money for lost or damaged inventory and not even know it. Get a FREE refund report to see how much you’re owed!
- Check out our other Amazon FBA podcasts including the Serious Sellers Podcast, as well as our Spanish version!
- You can also listen to the AM/PM Podcast on YouTube here!
The post #469 – Why 90% of Sellers Are Missing the Real AI Gold Rush appeared first on AM/PM Podcast.
Seller sprite ASIN revenue
I don’t know why it’s only listing 30 day parent ASIN revenue, I can’t seem to find the ASIN revenue for the product, only the parent ASIN revenue. Is it available in seller sprite?
submitted by /u/bzarnal
[link] [comments]
Seller sprite ASIN revenue
I don’t know why it’s only listing 30 day parent ASIN revenue, I can’t seem to find the ASIN revenue for the product, only the parent ASIN revenue. Is it available in seller sprite?
submitted by /u/bzarnal
[link] [comments]
Can/Should you have 2 accounts for amazon seller and amazon merch on demand?
I wonder if this is expected, having two separate for a seller account and for a merch on demand account, or should you have one email/account for both?
submitted by /u/bzarnal
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Can/Should you have 2 accounts for amazon seller and amazon merch on demand?
I wonder if this is expected, having two separate for a seller account and for a merch on demand account, or should you have one email/account for both?
submitted by /u/bzarnal
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How to Get Started Selling on Amazon (in 5 Easy Steps)

Thinking about selling on Amazon? Now’s the perfect time. Amazon marketplace is where 56% of consumers across all generations begin their product searches, giving you instant access to hundreds of millions of buyers ready to spend.
But getting started can feel tricky. That’s where this guide comes in, we’ll walk you through how to get started selling on Amazon, from creating your account to launching your first product.
Overview
Step 1: Create Your Amazon Seller Account
How to Register
To get started, head to Amazon Seller Central and sign up for an account. You’ll need:
- A valid business email address or Amazon account
- Credit card and bank account for deposits
- Tax information (SSN or EIN)
- Phone number and government ID
Choose the Right Seller Plan
- Individual: $0/month + $0.99 per sale. Best for sellers with <40 monthly sales; no bulk listing tools.
- Professional: $39.99/month. Best for scaling sellers; access to bulk listings, ads, and APIs.
If you plan to build a long-term business, the Professional plan is worth it.
Step 2: Choose Your Business Model
Amazon offers several ways to source and sell products:
- Private Label
- Wholesale
- Dropshipping
- Online Arbitrage
- Retail Arbitrage
The easiest entry points are Online Arbitrage (buy discounted products online and resell) or Retail Arbitrage (source from local stores). These require low upfront costs and let you learn without creating your own brand.
Once you’ve gained experience, explore Private Label, which involves building your own branded products. See our guide on how to start your Amazon private label business.
Step 3: Do Smart Product Research
Why Product Research Matters
Success on Amazon doesn’t come from guessing, it comes from data. Product research helps you find items that actually sell and have healthy profit margins.
Tools to Use
- SellerAmp for product profitability and sales rank insights
- Keepa to track historical price and sales trends
What to Look For
- Best Seller Rank (BSR): Aim for items in a strong sales rank range (e.g., under 100,000 in most categories).
- Size & Weight: Choose lightweight, durable items as they’re cheaper to ship and less likely to be damaged.
- Competitor Analysis: “Storefront stalk” successful sellers to see what they carry and how they price.
Step 4: Decide Your Fulfillment Method
Amazon gives you two main options for delivering products to customers:
- FBA (Fulfillment by Amazon): Amazon stores, packs, and ships your products.
- Pros: Prime eligibility, faster delivery, hands-off.
- Cons: Higher fees, storage costs.
- FBM (Fulfillment by Merchant): You store and ship yourself.
- Pros: More control, lower fees.
- Cons: More work, slower delivery.
If you’re using Online or Retail Arbitrage, FBA is often the most convenient choice because Amazon handles customer service and returns. You can also use Prep Centers to prepare and ship inventory directly to Amazon warehouses.
Understand Amazon’s Fees & Why Repricing Matters
Every sale involves referral fees, FBA fees, and storage costs. To stay profitable, track all expenses with tools like InventoryLab and Boxem that calculate real-time profits.
Amazon is highly competitive and pricing can make or break your sales. Keeping up manually is almost impossible.
Step 5: List, Price, and Launch Your Product
How to List a Product
In Seller Central > Add Products, and fill out:
- Product title
- Bullet points and description
- Images
- Keywords
Remember: Amazon is a search engine. Optimize your listing with relevant keywords so your products appear on page one (where more than 70% of sales happen).
Set a Sustainable Price
Start with a 30% ROI target margin and adjust based on demand and competition. You can try Amazon’s free Automate Pricing Tool, but it only follows simple rules and doesn’t protect margins.
Automate Your Pricing (Win the Buy Box Faster)
Tools like BQool’s AI Repricer go beyond Amazon’s free tool by using smart algorithms that:
- Calculate the optimum price
- Reprice in real time
- Calculate ROI instantly
- Protect your minimum profit margin automatically
- Help you win the Buy Box with AI-powered strategies
Launch and Grow
- Provide great customer service
- Focus on gathering positive reviews
- Consider Amazon PPC ads to boost visibility
As sales grow, refine your product selection and let your repricer maintain a competitive edge while protecting profits.
Frequently Asked Questions
1) How much does it cost to start selling on Amazon?
You can start for free with the Individual plan or pay $39.99/month for the Professional plan. Most FBA sellers invest $500–$1,000 to cover inventory, fees, and tools, whereas FBM could be as low as $100.
2) Do I need an LLC to sell on Amazon?
No. You can sell as an individual, though creating an LLC later helps protect your assets and adds credibility.
3) How to sell on Amazon as a beginner?
Sign up for a seller account, choose a model like online or retail arbitrage, find profitable products, list them on Amazon, and price competitively.
4) What is the most profitable item to sell on Amazon?
There’s no single best item, but lightweight, high-demand products in categories like home, beauty, and pet supplies often perform well.
5) Can I make $1,000 a month selling on Amazon?
Yes. Many sellers earn $1,000+ monthly by sourcing smart, pricing competitively, and using a repricer to stay ahead of competitors.
6) How can a repricer help me make more sales on Amazon?
A repricer adjusts prices automatically to stay competitive. Amazon offers a free tool, but BQool’s AI Repricer uses smart algorithms to increase sales, protect profits, and win the Buy Box more often.
Conclusion
Getting started selling on Amazon doesn’t have to be overwhelming. Follow these five steps, create your account, choose your model, research products, decide on fulfillment, and list strategically and you’ll be well on your way to your first sale.
Try BQool’s AI Repricer today and start scaling your Amazon business smarter.
“`
The post How to Get Started Selling on Amazon (in 5 Easy Steps) appeared first on BQool Blog.
Amazon rejects $5000 sale
I tried to order a laptop. My account was flagged and locked. I followed instructions and reverified everything and changed password. I then tried to reorder the laptop, it was cancelled by amazon again. 4 hours in chat with amazon reps and 5 total attempts to order and still it gets cancelled. To top it off the asurian protection contract for over $200 was not cancelled. Its still a pending charge. I went to wallmart instead to order the laptop. Amazon is disgustingly rude to its customers. Their “associates” obviously don’t know what they’re doing. Having 4 of them disconnect from chat for “technical issues”. Three of them told me to reorder, it would go through. It would accept the reorder then cancel it. Amazon can go fuck itself now. Between late deliveries, delivering to a street corner, not even a house and shipping obviously used merchandise as new.
submitted by /u/Emotional_Sun7541
[link] [comments]
Amazon rejects $5000 sale
I tried to order a laptop. My account was flagged and locked. I followed instructions and reverified everything and changed password. I then tried to reorder the laptop, it was cancelled by amazon again. 4 hours in chat with amazon reps and 5 total attempts to order and still it gets cancelled. To top it off the asurian protection contract for over $200 was not cancelled. Its still a pending charge. I went to wallmart instead to order the laptop. Amazon is disgustingly rude to its customers. Their “associates” obviously don’t know what they’re doing. Having 4 of them disconnect from chat for “technical issues”. Three of them told me to reorder, it would go through. It would accept the reorder then cancel it. Amazon can go fuck itself now. Between late deliveries, delivering to a street corner, not even a house and shipping obviously used merchandise as new.
submitted by /u/Emotional_Sun7541
[link] [comments]
Amazon FBA Holiday Peak Fees 2025–2026: What They Cost & How to Stay Profitable
Why This Matters
If you’re selling through FBA, you’ll see holiday peak fulfillment fees automatically applied between October 15, 2025, and January 14, 2026.
These fees cover Amazon’s increased operating costs during the high-volume holiday season — when demand, labor, and logistics expenses surge. The 2025–2026 rates remain consistent with last year, which gives sellers stability to plan ahead.
But “consistent” doesn’t mean “cheap.” Every extra ounce or size tier affects your bottom line — and with rising ad costs, protecting margin during Q4 matters more than ever.
Let’s break it down simply.
What Are Amazon Peak Fulfillment Fees?
Amazon charges additional fees during peak months for certain categories to cover seasonal fulfillment and shipping costs.
According to Amazon Seller Central:
“A holiday peak fulfillment fee will apply to U.S. FBA, apparel, and dangerous goods from October 15, 2025, through January 14, 2026. These fees are in line with last year’s rates to support seller predictability.”
That means you won’t see new surcharges, but the peak fee adds on top of your usual FBA fulfillment cost.
Examples of 2025–2026 Peak Season FBA Fees (Excluding Apparel)
Here are a few examples:
| Size Tier | Shipping Weight | 2025 Non-Peak Fee | 2025 Peak Fee | Peak Increase | Example Item |
|---|---|---|---|---|---|
| Small standard | ≤ 2 oz | $3.06 | $3.25 | +$0.19 | Lightweight phone case |
| Small standard | 4–6 oz | $3.24 | $3.44 | +$0.20 | USB cable |
| Small standard | 12–14 oz | $3.60 | $3.82 | +$0.22 | Cosmetics set |
| Large standard | 12–16 oz (≤1 lb) | $4.65 | $4.85 | +$0.20 | Travel mug |
| Large standard | 1.75–2 lb | $5.77 | $6.10 | +$0.33 | Small electronics |
| Large standard | 2.75–3 lb | $6.62 | $7.03 | +$0.41 | 3-lb bundle |
| Large bulky | 0–50 lb | $9.61 + $0.38/lb above 1 lb | $10.65 + $0.38/lb above 1 lb | +$1.04 | Small appliance |
| Extra-large (0–50 lb) | 70–150 lb | $194.96 + $0.19/lb above 151 lb | $203.46 + $0.19/lb above 151 lb | +$8.50 | Oversize equipment |
Source: Amazon Seller Central – 2025 Peak Fulfillment Fee Chart
Important: Peak fees apply per unit shipped, not per shipment. If you sell 1,000 small standard items, that’s an additional $200 in fees at $0.20 each.
- This table is FBA Non-Apparel only; Apparel and Dangerous Goods have separate rate tables on that page.
- Fees are per unit and U.S. marketplace examples.
- For large standard, large bulky, and extra-large (except 150+ lb), Amazon uses the greater of unit weight or dimensional weight; small standard and extra-large 150+ lb use unit weight.
How to Check Your Own Fee Impact
You can easily see which SKUs are affected using these steps:
- Log into Seller Central → Reports → Fulfillment
- Select “Fee Preview” under “Payments.”
- Download the CSV and review the “per-unit fulfillment fee” column.
- Add the peak fee from the table above for each SKU type.
Tip: You can import that CSV into the Seller Labs Profit Calculator Template to instantly see your adjusted Q4 margins.
How to Offset Peak Fees (Without Cutting Profit)
Peak fees are unavoidable — but their impact isn’t.
Here’s how successful sellers protect profits:
1. Audit Your FBA Storage Before November
Remove or discount aged inventory (over 180 days old). Amazon storage fees spike alongside peak fees. Clearing dead SKUs early means you pay less and free up cash flow.
2. Raise Prices Strategically (Not Blindly)
Run a price sensitivity test using small 2–3% price increments on top SKUs. If conversion stays stable, you can absorb your added per-unit fee easily.
3. Use Smaller, Lighter Packaging
Reducing size tiers by even half an inch or a few ounces can move you into a lower rate bracket — saving up to $0.20–$0.40 per unit.
4. Bundle Smart
Combine two complementary SKUs into one FBA shipment (e.g., mug + coffee scoop). You’ll pay one peak fee per bundle instead of two separate listings.
5. Monitor Margins Automatically
Tools like Seller Labs Profit Genius track real-time FBA fees, ad spend, and return rates so you know which SKUs are losing margin during peak season.
No more guessing which products are still profitable — you’ll see alerts before you overspend.
Use Seller Labs to Stay Profitable in Q4
Seller Labs helps you see exactly how Amazon’s peak fees impact your margins — and gives you the insights to act fast before profits slip.
- Analyze products in SKU Details to uncover how fulfillment, storage, and advertising costs affect each listing’s performance. Use the built-in tabs for sales, fees, inventory movement, and feedback to spot where rising fees or slow sales could impact your bottom line.
- Drill down in SKU Economics to understand true profitability at both the individual and catalog level. With transaction-level data, you can compare performance across SKUs or focus on a single ASIN to make smarter pricing or bundling decisions.
- Refine your ad strategy with Ad Genius using Campaign Manager. Filter campaigns by ACOS, spend, or sales to identify where ad dollars aren’t producing returns. Pause or adjust underperforming campaigns, create SL Campaign Groups for Q4 product pushes, and reallocate budget toward high-performing listings that maintain strong margins.
- Enable margin or loss alerts in your notification settings to stay aware when profitability dips below your target threshold — helping you correct course before it cuts into Q4 revenue.
Together, these connected tools make it simple to monitor costs, adjust ad strategies, and protect your profit margins during Amazon’s busiest season.
Final Takeaway
The 2025–2026 Amazon FBA holiday peak fees aren’t new — but ignoring them can quietly erase thousands in Q4 profit.
Plan smarter by:
- Auditing your FBA inventory before the rush,
- Calculating your real per-unit costs, and
- Using automated profit and fee alerts to stay ahead.
The difference between hoping you’re profitable and knowing you are comes down to data — and Seller Labs helps keep that data crystal clear.
Next Step
Get your numbers right before Q4 ramps up.
Download the free Profit Calculator Tool to see your updated cost per unit, and connect Seller Labs to use Profit Genius to analyze fees and margins and Ad Genius to refine ad strategy based on real performance data.
Start your free trial today and finish the season strong.
Ready to protect your profit this Q4?
Turn Amazon’s complex FBA fees into clear, actionable insights with Seller Labs Profit Genius. Track every cost, uncover hidden fees, and make informed pricing and ad decisions before peak season hits.
For a limited time, get 30% off your first month — after your 30-day free trial.
Related Blogs
- Low Inventory Level Fees: Do You Know How Much Amazon Is Charging You?
Learn how Amazon’s new low inventory fee structure affects FBA sellers in 2025. - Master Amazon Inventory Like a Pro in 2025 with Seller Labs
Discover how to forecast and restock smarter this Q4 using Seller Labs tools. - Amazon 2025 Fee Changes: How They Affect Sellers
Break down Amazon’s latest 2025 fee updates and learn how to minimize their impact. - Reduce Amazon Returns in 2025
Practical strategies to lower returns, improve customer experience, and boost profits. - Seller Feedback vs Product Reviews 2025
Understand how reviews and feedback impact your reputation and conversion rates this year.
The post Amazon FBA Holiday Peak Fees 2025–2026: What They Cost & How to Stay Profitable appeared first on Seller Labs: Amazon Seller Software and Platform.
Unexpected/ duplicate charges for dormant US marketplace account
We operate on Amazon UK without issue, however many years ago (maybe a decade or more) we also operated on Amazon US – back then Amazon US was treated as a completely separate entity with a separate login, with no connection to the UK side of things.
After some changes in Royal Mail regulations we were no longer able to send most of our products (Colognes and Aftershaves) to the US so decided to cease operation on Amazon US completely. However, suddenly since February this year Amazon US has started charging us around $20USD a month again and we’re not sure why. Surely we don’t have to pay a separate monthly fee for the US marketplace (especially considering we haven’t used it in ages)? But then we’re also wondering why they haven’t been doing this for all the other years that the account has been dormant.
Ideally we’d just want to close the US account outright, however it now looks like the accounts have been merged and it’s been changed to a country/ marketplace region selector. Is there a way for us to close the US arm of the account completely without also closing the UK account? We just can’t get a straight answer out of Amazon support at all as they just keep reminding us that the card on the US account has expired (which we already know – and is deliberate because we no longer wish to use it), however they have begun forcibly taking the USD charges from our attached bank account now instead.
Any advice on this would be greatly appreciated as they are currently taking two separate monthly charges from us (UK/ GBP and US/ USD) when we don’t even want or need the latter to remain active.
submitted by /u/Mahzes
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