It costs money to attract customers. As a result, sellers should understand how much money to allocate for acquiring new buyers and re-targeting existing ones. This is why cost per acquisition (CPA) is one of the most important metrics in ecommerce. Calculating and optimizing...

I’m curious to hear from experienced sellers: how long do you usually push your listings with PPC to reach top organic positions? Here’s my current strategy: I use TOP price for PPC (CPC), with the maximum daily budget Amazon will let me spend, targeting exact match...

I’m curious to hear from experienced sellers: how long do you usually push your listings with PPC to reach top organic positions? Here’s my current strategy: I use TOP price for PPC (CPC), with the maximum daily budget Amazon will let me spend, targeting exact match...

I have been selling on Amazon for a year and they have taken almost every dollar of profit from me due to their BS “long term storage fees” – FBA fees and return fees etc.. how do I go about getting my inventory shipped to my residence and be done with Amazon? They...

I have been selling on Amazon for a year and they have taken almost every dollar of profit from me due to their BS “long term storage fees” – FBA fees and return fees etc.. how do I go about getting my inventory shipped to my residence and be done with Amazon? They...

Amazon provides a lot of different reports with information from various angles, and it’s a bit overwhelming. Could anyone help me focus on which specific reports I should use to best understand the profit and loss of my Amazon business? Thanks in advance for your...

Amazon provides a lot of different reports with information from various angles, and it’s a bit overwhelming. Could anyone help me focus on which specific reports I should use to best understand the profit and loss of my Amazon business? Thanks in advance for your...

I have different front images for each marketplace to reflect language differences. Amazon decides to the stick the one it fancies (I suspect from the marketplace with the highest sales) inappropriately on the other marketplaces. Anyone got any ideas how to stop this?...

I have different front images for each marketplace to reflect language differences. Amazon decides to the stick the one it fancies (I suspect from the marketplace with the highest sales) inappropriately on the other marketplaces. Anyone got any ideas how to stop this?...

I recently started selling on Amazon Canada and figured the buy shipment option isn’t available in Canada. Please for Canada sellers, what shipping option do you use and how do you go about shipping your products. Canada post isn’t sustainable. submitted by...