Brand Registry for Manufacturer?
I work for a manufacturer that does not sell direct to consumer. We sell to distribution. The problem is, we have third party sellers on Amazon selling our product who are inaccurately representing the product, causing lots of problems and damaging our brand reputation. From my understanding, the only way to combat this is by registering with the Amazon brand registry. However, to do this it is required that you have an “eligible” seller account. Again, we do not sell direct to end-users/consumers.
Questions: Does anyone here have experience using the brand registry from the perspective? Can you still allow certain sellers to sell your product? Does it allow you to flag the incorrect listings and remove them?
Thanks in advance!!
submitted by /u/hellohippogriff
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