New on Amazon:

Hi everybody, I started to sell on Amazon maybe a month ago in the animal niche.

Until right now I have 5 avis with 4,5 stars and 12 products sold in all with a non profitable 275% ACOS.

The current campaigns I run are the following:

Auto Campaign (Acos 400%) Direct Campaign (Acos 600%) Broad Campaign (214%) Product display (200%) there is in special one product which makes all sales

Here my questions:

1. Does it still make sense to run ppc and if yes, what can I do to lower that Acos and when would be a good moment for that?
2. Would it make senses to collect some more avis with Amazon vine?
3. Where can I check my organic ranking?
4. What is your general strategy to look if a product is a “winner” and what are your metrics, where you cut off a product?

Many thanks in advance!!!

Cheers