Chinese seller is selling items copied from my Etsy store with my pictures

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Is anybody aware of AWD limits?

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Is anybody aware of AWD limits?

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Is the Amazon Accelerator Program Worth Your Time?

The Amazon Accelerator Program can help grow your brand. But is it worth it?

It’s estimated that Amazon sells 600 million products on all their global marketplaces combined. Additionally, the eCommerce giant is always seeking innovative brands willing to expand their catalog even further.

Maybe this is your case. You already have a leg up over your competitors, but Amazon is willing to give you a bigger advantage with the Accelerator Program.

As the name suggests, Amazon Accelerator provides sellers with valuable information and benefits, including investments, niche market access, and networking opportunities. 

This business boost can catapult a new business or can leverage existing sellers even more. And on Amazon’s side, it helps them partner with more companies to optimize their private label products.

 

What is an Accelerator Program?

Amazon Accelerator offers third-party sellers marketplace incentives―including tools and support―to help them scale and grow their businesses. In exchange, you become an Amazon Brand supplier, meaning Amazon takes control over certain aspects of your business.

In other words, Amazon is willing to give 3P Sellers a boost to sell exclusively on the e-commerce giant’s marketplace.

Amazon launched its program in 2018, initially featuring 150 unique brands. The Accelerator Program is continually expanding, and Amazon remains vigilant in its search for new brands and innovative products. 

 

Who Qualifies for the Amazon Business Accelerator Program?

While the Amazon brand accelerator offers support for new brands, Amazon is also interested in partnering with sellers who have sufficient experience to establish a recognizable name. 

Ideally, you should have the means to produce high-quality products, but there’s still something lacking in your strategy, such as marketing, tools, or even brand equity.

If you’re still unsure if you would benefit from the Accelerator Program, Amazon does require these bare minimum qualifications:

• Generate $1 million in sales annually
• Willing to commit 5% revenue for paid advertising
• Are an FBA seller (though FBM sellers can qualify under certain conditions)
• Have healthy inventory levels

 

Amazon Accelerator Program vs Similar Programs

Amazon also offers similar programs, which can cause confusion among sellers. What are the differences between these programs? And which one is better for you?

 

Amazon Accelerator Program

The Amazon business accelerator program offers numerous benefits for sellers who are willing to be exclusive to Amazon. 

While this program can give you a boost, such as a mention in the Our Brands section, Amazon has strict requirements for who can join. There are also fees to consider, and Amazon will take over your operation and supply chain.

 

Amazon Launchpad

Amazon Launchpad provides support to emerging sellers and startups by offering marketing tools, resources, and assistance. Unlike the Accelerator Program, Launchpad has its own marketplace outside Amazon.

With Accelerator, Amazon aims to partner with established brands that still require support and guidance. Launchpad is distinct because it targets brands that have been in business for less than four years and have generated sales of less than $5 million over the past year.

Brands still need at least five reviews that average 3.5 stars and must be enrolled in FBA with Prime eligibility. Although there are fees associated with this program, you retain complete control of your brand.

 

Amazon Born to Run

Born to Run is a program designed to sell high-demand products. This is an invite-only program centered around a new product launch or any marketing campaign surrounding your items. 

To participate, you start by ordering 10 weeks’ worth of products―enough to meet sales spikes and prevent any out-of-stock risks. 

After the 10 weeks, Amazon will decide what to do with any unsold inventory. While the program has no fees, sellers may have to refund the cost of any unsold items.

 

Amazon IP Accelerator

If you have any intellectual property or copyright ownership in your brand and inventory, you can join the Amazon IP Accelerator to speed up your Brand Registry acceptance. 

Brand Registry is a free program that helps sellers manage their intellectual property and product listings, keeping businesses safe from counterfeiters and fraudsters.

Keep in mind that this won’t expedite the process of getting your IP, such as a trademark. That said, IP Accelerator includes a network of numerous law firms that offer trademark registration services.

 

Is the Amazon Accelerator Program Worth It?

The Amazon Accelerator program has its pros and cons. Read through them to see if this program is worth it.

 

Pros

• Become an Amazon supplier. Even though Amazon will use its branding on your products, the eCommerce giant is a trustworthy customer and can help you move your inventory.

• Better exposure. Amazon will feature your company in their ‘Our Brands’ section and provide your private label items with additional placements throughout the marketplace. Even in SERPs, the algorithms will prioritize Amazon-exclusive sellers over others in search results.

• Marketing. Participants can access marketing tools, receive free sponsored ad credits, and participate in Amazon Vine.

• Support. Sellers can receive additional support from Amazon staff members, such as assistance with product listings. And if you’re based in Seattle, you can use Amazon’s co-working space.

 

Cons

The Amazon Accelerator Program comes with limitations. As we mentioned, you must be exclusive to Amazon. This is a massive downside to brands that want to diversify their sales channels or expand their business in other ways.

Additionally, the program also gives Amazon the option to acquire your business, whether you want to or not. Amazon will also control your product pricing, supply chain, and marketing strategy. 

The Accelerator Program also comes with a 7% program fee. If you sell any items in the fashion category, you’ll be charged an additional 7% fee.

 

How to Join Amazon Accelerator

After considering the pros and cons and reading the eligibility requirements, did you decide that the Accelerator Program is the best fit for your needs? If so, you can apply to the Amazon Accelerator Program on the Our Brands page.

The application consists of two parts: 

• The first part asks for basic information, including the company name and contact details. 
• The second part is where you’ll provide more detailed explanations about your business, including your category, target consumer market, and current supply chain.

 

When you’re done completing the survey, Amazon will review it and will contact you if they’re interested. Turnaround times may vary, but it typically takes a couple of weeks to receive a response.

 

How to Get the Most Out of Amazon Accelerator

While the Accelerator Program can help you gain more sales, that doesn’t mean sellers can’t do anything to maximize their profits. 

Here are a few tips to get the most benefits from this program:

 

Optimize Your Product Pages

Even though Amazon favors its brands in the SERPs, that doesn’t mean you should ignore SEO. 

Optimize your titles and descriptions for high-ranking keywords, write quality product descriptions, and use high-res images and media in your listings. All of this improves search engine rankings, which can maximize conversions.

 

Promote Off Amazon

Even though you can’t sell your products on other marketplaces on the Accelerator Program, that doesn’t mean you can’t promote on different platforms.

For example, use social media to develop a large following. Advertise and promote your products, and include a link in your profile or bio so customers know where to buy your products.

Don’t forget to track analytics when promoting on social media. This way, you’ll better understand your customers’ preferences and shopping behaviors, and can use this data to improve future marketing campaigns.

 

Take Advantage of Amazon Advertising

As stated, sellers in the Accelerator Program may receive perks, such as free ad credits. Take advantage of these Amazon advertising perks. 

Advertising on Amazon increases your visibility, which leads to more sales. Additionally, sponsored placements receive more clicks and traffic, which can all benefit SEO results. Even if you use up your free ad credits, Amazon ads are a beneficial investment.

 

Amazon Accelerator Isn’t Your Only Option

While Amazon’s Accelerator Program offers numerous benefits, it also has some significant drawbacks. Amazon will take control of your supply chain and operations, and you’ll have to pay exorbitant fees.

Fortunately, there’s another option.Our very own Amazon Brand Accelerator matches you with a dedicated team that will work with your sales and business goals. This service includes a comprehensive selling strategy, marketing and advertising, product listing optimization, and additional support. 

And we’ll never take control of your brand; rather, we offer strategic guidance to ensure you succeed on Amazon. Take a look!

 

Author

Stephanie Jensen has been writing ecommerce content for seven years, and her copy has helped numerous stores rank on Amazon. Follow her on LinkedIn for more insight into freelance writing and creating high-quality content.

The post Is the Amazon Accelerator Program Worth Your Time? appeared first on AMZ Advisers.

EU compliance media content, what is necessary?

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EU compliance media content, what is necessary?

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Help figuring out how to handle TV appearance and Amazon availability issues

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Help figuring out how to handle TV appearance and Amazon availability issues

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Amazon Seller Account Suspended? Here’s How to Fix It and Avoid Future Issues

“Why did Amazon suspend my seller account? I didn’t do anything wrong. What can I do now?”

If you’re an Amazon seller, a sudden account suspension can feel like a gut punch—especially when you don’t know what caused it. The reality is that Amazon enforces strict compliance rules, and even small mistakes (or false customer claims) can trigger a suspension.

This guide will help you:

• Understand the most common reasons sellers get suspended
• Learn what steps to take immediately after a suspension
• Write a strong Plan of Action (POA)
• Avoid future suspensions by staying proactive

Why it matters: Amazon continues tightening compliance through AI-driven monitoring and stricter rule interpretation, so sellers must be more vigilant than ever.

Quick Guide 

Problem	Pain Point	Solution
Account suspended	Sales halted, stress skyrocketing	Identify the cause (policy violation, late shipments, inauthentic claims)
No clear info from Amazon	Unsure what rule you broke	Check performance notifications and account health metrics
Want it back ASAP	Lost revenue every day	Submit a clear POA with root cause, correction, and prevention
Fear of repeat suspension	No trust in system	Learn compliance and avoid red flags

Why did Amazon suspend my account without warning?

 Amazon doesn’t always give advance warning before a suspension. Their system flags accounts based on performance metrics, buyer complaints, policy violations, or risk detection systems. Even a single serious violation—like selling counterfeit products or repeatedly missing delivery windows—can lead to an immediate suspension.

Common reasons include:

• Poor Order Performance (ODR > 1%)
• Late Shipment Rate over 4%
• Product Authenticity Complaints
• Restricted or Prohibited Products
• Inaccurate Listings
• Linked Accounts (using multiple accounts without permission)
• Manipulating Reviews or Feedback

I didn’t violate any policies. Can Amazon still suspend me?

Yes—many sellers are shocked to discover their accounts suspended even without intentional wrongdoing. Sometimes:

• A customer files a false counterfeit claim
• Your supplier sends you unauthorized or gray-market goods
• You get a string of negative feedback or A-to-Z claims raises red flags
• There’s a misunderstanding in your listing or compliance labeling

Amazon’s algorithm acts on patterns and risk triggers, not just obvious violations. That’s why it’s essential to monitor your Account Health Dashboard regularly.

What should I do right after the suspension?

Here’s your step-by-step action plan:

1. Stay Calm – Panicking leads to reactive, emotional appeals that get rejected.
2. Log In – Go to your Seller Central > Performance Notifications.
3. Read the Notice Carefully – Identify the specific policy cited.
4. Gather Evidence – Pull invoices, shipping logs, or customer correspondence.
5. Create a Plan of Action (POA) that includes:
   • Root Cause – Why it happened
   • Corrective Actions – How you fixed it
   • Preventive Actions – How it won’t happen again

How do I write a strong Plan of Action (POA)?

Your POA needs to be:

• Structured (Amazon loves clarity)
• Objective (focus on data, not emotions)
• Solution-Oriented (not defensive)

Example POA Structure:

• Root Cause: A product was incorrectly listed under a restricted ASIN due to a catalog error.
• Corrective Action: We immediately removed the listing and corrected categorization.
• Preventive Action: We implemented a secondary ASIN review process before listings go live.

Avoid blaming customers or using vague statements like “We won’t do it again.”

How long will it take to get reinstated?

It varies. Some sellers get reinstated in 24–48 hours, while others wait weeks. Timing depends on:

• Severity of violation
• Quality of your appeal
• Whether you’ve been suspended before

If your appeal is rejected, you can revise and resubmit. If multiple appeals fail, consider hiring a reputable Amazon appeal expert.

How can I avoid future suspensions?

Prevention is better (and cheaper) than recovery. Follow these best practices:

• Monitor Account Health weekly
• Use authentic suppliers (and keep invoices!)
• Stay on top of shipping and customer service
• Avoid review manipulation tactics
• Understand Amazon’s Terms of Service—they update often

Subscribe to Amazon’s policy update newsletters and Seller Forums to stay ahead.

Final Thoughts

Getting suspended can feel like the end of the world, but it’s usually reversible with the right approach. Amazon wants professional sellers on its platform—it just needs reassurance that you’re trustworthy and compliant.

Be proactive, not reactive. Know the rules, monitor your metrics, and respond with professionalism when problems arise.

Helpful Resources

• Amazon Seller Performance Notifications
• Amazon Account Health Dashboard
• Amazon Selling Policies
• Amazon Seller Forums

Related Blogs

• Low Inventory Level Fees: Do You Know How Much Amazon Is Charging You?
  Learn how Amazon’s low inventory level fees work and what they mean for your bottom line.
• Master Amazon Inventory Like a Pro in 2025 with Seller Labs
  Get strategies and tools to stay in stock and avoid costly inventory mistakes.
• Amazon 2025 Fee Changes: How They Affect Sellers
  Understand the latest fee increases and how to adapt your business strategy.
• Amazon Buyer-Seller Messaging Suspension: How to Address & Prevent It
  Learn what triggers messaging suspensions and how to protect your account.
• Amazon SEO: How to Optimize Your Product Listings for Higher Rankings & Sales
  Boost visibility and drive more organic sales with updated SEO strategies.

The post Amazon Seller Account Suspended? Here’s How to Fix It and Avoid Future Issues appeared first on Seller Labs: Amazon Seller Software and Platform.

I would like to start selling shirts on amazon through their print on demand service to pay off student loans.

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