Amazon Seller Returns Issue
The Amazon Seller Fullfullex returns are flawed. We have customers submitting returns for any reason possible even after 30 days and we close the request and a few days later Amazon randomly still refunds the buyer with no proof of return shipment or anything. How is this legal!? This is fright robbery and Amazon seller support is completely useless and the disregard for sellers is absolutely disgusting. They keep saying open a T-Safe claim but it gives us an error when we open it and we keep explaining this and we get the same scripted responses! Can anyone help with this situation? We are now out almost 1k for no reason at all. When you close a return why would the system do this days later. We closed it on September 29 as the reason as “Customer Cancelled return request” and on October 3rd a random full refund was issued to the customer!..
submitted by /u/Sal965
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Amazon Seller Returns Issue
The Amazon Seller Fullfullex returns are flawed. We have customers submitting returns for any reason possible even after 30 days and we close the request and a few days later Amazon randomly still refunds the buyer with no proof of return shipment or anything. How is this legal!? This is fright robbery and Amazon seller support is completely useless and the disregard for sellers is absolutely disgusting. They keep saying open a T-Safe claim but it gives us an error when we open it and we keep explaining this and we get the same scripted responses! Can anyone help with this situation? We are now out almost 1k for no reason at all. When you close a return why would the system do this days later. We closed it on September 29 as the reason as “Customer Cancelled return request” and on October 3rd a random full refund was issued to the customer!..
submitted by /u/Sal965
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FBS Postage purchased through seller central, non payment error
I am hoping someone can help me, I have reached out to amazon and so far they have been no help. I have been selling since 2020, purchasing all shipping labels through seller central. Since Tuesday all of the labels I have purchased have an error stating awaiting payment even though amazon charged me for all of the postage totaling $465. I have called usps and they are not sure where the packages are but they have not been processed. Has this happened to anyone? I know all of those packages will be late shutting down my account due to late shipment. I am truly worried. Sales are already down 46% this year, this was the last thing I needed.
submitted by /u/anothermotherrunner
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FBS Postage purchased through seller central, non payment error
I am hoping someone can help me, I have reached out to amazon and so far they have been no help. I have been selling since 2020, purchasing all shipping labels through seller central. Since Tuesday all of the labels I have purchased have an error stating awaiting payment even though amazon charged me for all of the postage totaling $465. I have called usps and they are not sure where the packages are but they have not been processed. Has this happened to anyone? I know all of those packages will be late shutting down my account due to late shipment. I am truly worried. Sales are already down 46% this year, this was the last thing I needed.
submitted by /u/anothermotherrunner
[link] [comments]
Shopify vs Amazon Breakdown for Sellers
Shopify vs Amazon is one of the key choices eCommerce sellers face. Amazon still dominates with roughly 38% of U.S. e-commerce sales, but Shopify has carved out a significant foothold, capturing 8.6% of the market―placing it ahead of Walmart and eBay.
This shift shows that sellers aren’t just flocking to Amazon; they’re also investing in the independence and flexibility that Shopify offers. The decision isn’t simply about where to sell. It’s about whether you want instant exposure on Amazon or full brand control with Shopify.
The Core Difference
At first glance, Shopify vs Amazon might look like a straightforward rivalry, but they operate on two very different models:
Amazon is a Marketplace
Selling on Amazon means you’re essentially renting space on the busiest digital shopping mall in the world. In other words:
- Products sit alongside thousands of others
- You gain access to millions of ready-to-buy shoppers
- You face heavy competition
- You can’t fully control your brand’s presentation
Shopify is an eCommerce platform
Selling on Shopify means you’re building your own store from the ground up. Using Shopify means you can:
- Design your store’s look
- Manage the experience
- Own the customer relationship
Amazon’s spotlight is on convenience and quick buying. Shopify is about long-term growth and branding.
The trade-off? You don’t get instant traffic; you have to attract visitors through marketing, SEO, and social channels.
Related content: Selling on Walmart vs Amazon
Reach: Audience Size and Market Access
The Amazon vs Shopify debate highlights two very different strengths. Amazon’s reach is about volume or immediate access to millions of shoppers. Shopify’s reach is about growth and building loyal customers who recognize your brand.
Amazon still towers above its rivals, holding 37.6% of U.S. retail eCommerce sales in 2023. That’s more than five times Walmart’s 6.4% share and far ahead of eBay or Target.
With hundreds of millions of active buyers browsing the marketplace every month, Amazon offers instant visibility that few platforms can match. If day-one traffic is a priority, Amazon’s massive audience makes it the clear choice.
Shopify, however, is steadily carving its place, reaching 2.66 million live stores by Q3 2025―up 9% compared to the same period last year.
While traffic is not guaranteed, Shopify empowers merchants to build audiences through SEO, content marketing, and social media. It’s a slower path, but one that gives sellers independence instead of relying on a single marketplace’s rules.
The difference becomes even clearer when looking at fulfillment. Many sellers choose Shopify vs Amazon FBA depending on their goals:
- Through Amazon FBA, logistics are handled for you, and your items gain visibility with Prime subscribers.
- Shopify gives merchants the flexibility to choose their own fulfillment partners or even integrate with Amazon’s system.
Likewise, strategies like Amazon dropshipping show how sellers can tap into Amazon’s traffic without holding inventory, though it comes with limitations on control and profit margins.
Control: Data, Customers, and Business Growth
When comparing Shopify vs Amazon, one of the biggest differences is who really owns the customer relationship.
On Amazon, sellers can reach millions of buyers quickly, but they don’t control the experience. Customer data stays with Amazon, including:
- Email addresses
- Purchase history
- Browsing behavior
- Demographics
- Customer lifetime value
- Feedback and preferences
Selling through Amazon FBA vs Shopify also shows this trade-off clearly. With FBA, Amazon handles fulfillment and delivery, but it comes at the cost of brand visibility. Your product arrives in an Amazon-branded box, and buyers often remember the marketplace, not your store.
On Shopify, meanwhile, every interaction is yours to shape. You control packaging, checkout and post-purchase emails. You not only get the sale, but you also get the chance to turn that customer into a long-term advocate.
Since Shopify gives you direct access to customer insights, you’re able to:
- Build loyalty programs
- Retarget shoppers
- Nurture repeat buyers
This is why many entrepreneurs see Shopify vs Amazon as a choice between quick transactions and sustainable growth. Amazon may give you sales today, but Shopify gives you the tools to build a business that lasts.
The Costs of Selling on Amazon vs Shopify
When sellers compare selling on Shopify vs Amazon, the biggest shock often comes down to costs.
Amazon Fees
On Amazon, you pay a combination of the following:
- Referral fees (usually 8–15% of each sale)
- Fulfillment fees if you use FBA
- Monthly subscription fees if you’re on the Pro plan
That said, Amazon’s process is a model that favors volume. Growth means more income, but it also means higher costs. For high-ticket items, those percentages can eat into your margins fast.
That said, Amazon looks cheaper at first if you’re just testing products, but costs scale quickly as sales grow.
Shopify Fees
With Shopify, you basically pay:
- A monthly subscription fee (starting at $39 for the Basic plan)
- Extra transaction charges are added when you use third-party payment providers
Although Shopify’s monthly pricing is consistent, it doesn’t account for add-ons like:
- Premium themes
- Third-party apps
- Advanced integrations
Still, the key difference is that Shopify doesn’t take a slice of every sale the way Amazon does. Shopify requires an upfront investment. However, as Shopify store traffic and sales volume increase, many sellers find it more cost-effective in the long run.
Which Should You Choose?
At the end of the day, the Shopify vs Amazon debate isn’t about which platform is universally better, but about which one fits your goals.
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Amazon Pros |
Amazon Cons |
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Shopify Pros |
Shopify Cons |
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Amazon offers speed, traffic, and convenience, while Shopify gives you ownership, flexibility, and long-term growth. Some sellers even use Amazon Shopify integration tools to combine both, capturing the marketplace audience while still nurturing a brand of their own.
Why Not Both?
For many sellers, the Shopify vs Amazon question doesn’t have to be an either/or decision. The most resilient businesses often use Amazon for instant visibility and Shopify for long-term brand building.
This hybrid, multi-channel approach lets you capture the best of both worlds: marketplace traffic plus full control over your own store.
Multi-channel campaigns reduce cost per lead by 31% compared to single-channel, and three-quarters of B2B vendors report better results when they combine multiple sales channels.
Buyers also expect variety, with B2B customers preferring to engage through an average of 2.5 channels. For eCommerce, this means putting your products in more than one place makes it harder to miss:
- By listing on Amazon, you’re meeting shoppers where they already are.
- By running a Shopify store, you’re building a lasting brand relationship.
If you need help maximizing sales across both platforms, reach out to AMZ Advisers. Our team specializes in helping ecommerce brands scale strategically, giving you an optimum opportunity for growth.
The Lowdown
The choice between Shopify vs Amazon comes down to what kind of business you want to build:
- When fast sales matter most, Amazon connects you with millions of ready buyers right away.
- If your goal is to own your brand and scale on your own terms, Shopify gives you the freedom and flexibility to do just that.
For most sellers, the smartest path isn’t choosing one over the other, but finding the right balance.
Amazon can fuel quick sales and traffic, while Shopify lays the foundation for long-term growth. Together, they can form a powerful multi-channel strategy that safeguards your business and expands your reach.
Author
Carla Bauto Deña is a journalist and content writer producing stories for traditional and digital media. She believes in empowering small businesses with the help of innovative solutions, such as ecommerce, digital marketing, and data analytics.
The post Shopify vs Amazon Breakdown for Sellers appeared first on AMZ Advisers.
Anyone here automating product research or data extraction?
I’ve been trying to organize product details and pricing data more efficiently, but it’s taking forever doing it manually., I’m curious if anyone here has figured out a smoother way to handle Amazon product info without getting rate-limited or stuck refreshing pages all day. Any recs would be appreciated.
submitted by /u/Miserable_Dirt3079
[link] [comments]
Anyone here automating product research or data extraction?
I’ve been trying to organize product details and pricing data more efficiently, but it’s taking forever doing it manually., I’m curious if anyone here has figured out a smoother way to handle Amazon product info without getting rate-limited or stuck refreshing pages all day. Any recs would be appreciated.
submitted by /u/Miserable_Dirt3079
[link] [comments]
How to Scale Your Amazon Business in 2025 with Automation & Profit Tracking Tools
Why Scaling Amazon Feels Overwhelming (and How to Fix It)
Every Amazon seller eventually hits the same wall:
- “How do I scale without burning out?”
- “Why am I selling more but making less?”
- “Which tools actually matter for growth?”
The truth? Scaling isn’t about selling more products — it’s about building systems that save time, protect margins, and guide smarter decisions.
According to Amazon’s ISV Growth Strategies Playbook (AWS), the sellers who succeed long-term consistently do two things:
- Automate what can be automated.
- Invest in data-driven decisions, not gut instinct.
Let’s break down how to do both.
Quick Summary for Busy Sellers
- Scaling = systems. Automate reviews, ads, and profit tracking to save 10–15 hours per week.
- Profit clarity matters. High sales mean nothing if your margins shrink.
- Manual tools are a start. Use free Seller Labs spreadsheets to learn your numbers, then scale with automation.
- Advanced growth = expansion. New SKUs, categories, and even Shopify stores can unlock fresh revenue streams.
Step 1: Save Time With Automation (Start Small)
One of the biggest bottlenecks in scaling is time.
Common time drains for Amazon sellers:
- Manually sending review requests
- Updating ad bids by hand
- Tracking COGS and returns in spreadsheets
- Managing multiple SKUs across channels
Fix: Automate the busywork.
- Reviews → Automate review requests with tools like Feedback Genius. Consistency = more reviews, less effort.
- Ads → Let algorithms optimize bids daily with Ad Genius. Sellers often see reduced wasted ad spend by allowing data-driven automation to guide bid adjustments.
- Profit tracking → Stop updating spreadsheets daily; Profit Genius provides real-time margins per SKU.
Example: One Seller Labs customer managing 50 SKUs gained back over 12 hours per week by switching from manual spreadsheets to automated profit tracking — freeing up time for sourcing and growth.
Step 2: Get Profit Clarity With Free Seller Labs Tools (Manual Mode)
Before you can scale, you need visibility into your numbers. Seller Labs offers free, shareable spreadsheets that give Amazon sellers a foundation to track what matters most:
Budget Pacing Alert Tool
Stay on top of ad spend pacing without guesswork. Run a Sponsored Products Campaign report, paste in your campaign, budget, and spend data, and the sheet flags whether you’re on pace, need to watch, or are overspending.
Example: If you see red (≥ 80% used early in the day), cut bids by ~10–12% or shift budget to protect ROI.
Bundle Profit Calculator
Instantly calculate whether single SKUs, bundles or promotions are profitable. Paste in SKU prices, FBA fees, and referral data, then add your COGS, promotions %, and ad spend %. The sheet auto-returns net revenue, gross profit, breakeven CPC, target ACoS, and pass/fail.
Example: Before launching a new bundle, test if it meets margin targets without wasting ad dollars.
ROP (Reorder Point) Redlight Tool
Prevent stockouts (or dead inventory) by calculating the exact reorder point for your SKUs. Input demand data and lead times, and the sheet signals when it’s time to reorder.
Example: A seller moving 100 units/week with a 3-week lead time sees a red light at 400 units — meaning reorder now to avoid losing Buy Box visibility.
These free tools are perfect for manual tracking when you’re starting small. But as your catalog and ad spend grow, constantly updating spreadsheets by hand gets painful — and mistakes cost money.
Step 3: Manual Mode vs. Auto Mode
Here’s where growth-minded sellers flip the switch from manual to auto:
- Manual Mode (Spreadsheets)
- Great for beginners
- Helps you learn your numbers
- Requires daily/weekly updates
- Auto Mode (Seller Labs Tools)
- Profit Genius = real-time profit tracking per SKU
- Ad Genius = automated ad pacing + optimizations
- Alerts = instant warnings when margins or budgets slip
Think of spreadsheets as your Amazon finance training wheels. Once you’re ready to scale, automation becomes the engine that keeps you balanced at speed.
Step 4: Use Data to Scale Smarter
Growth without data is just guessing. Sellers who rely only on “what’s selling” often scale the wrong SKUs.
Better question: “What’s earning the most profit?”
Data-driven scaling means tracking:
- Unit velocity (sales volume)
- Profit margin per SKU (profitability)
- ACoS/ROAS (ad performance)
- Return rates (hidden cost killer)
Example: A kitchen seller found that their “bestseller” ($15 gadget) made just $0.50 profit per unit after ads and returns. By shifting spend to a $35 item with a $9 margin, overall profits doubled in one quarter even though total sales volume dropped.
Step 5: Growth Strategies From Amazon’s Playbook
Amazon’s AWS ISV Growth Strategies guide suggests proven ways to scale. Here are a few adapted for sellers:
- Automate customer engagement → Consistent review requests and smart follow-ups boost credibility.
- Optimize advertising ROI → Scale ads that meet profitability goals, cut losers quickly.
- Expand product lines → Launch complementary SKUs or bundles to raise average order value.
- Diversify channels → Many top Amazon sellers also build Shopify stores for off-Amazon revenue.
- Leverage analytics → Use tools that surface hidden trends and KPIs so you can act before competitors do.
Step 6: Advanced Scaling Tips Sellers Ask About
Beyond automation and data, sellers often ask:
Should I expand into new categories?
Yes — but do it strategically. Start with categories adjacent to your existing niche (e.g., a pet toy seller expanding into grooming supplies).
Should I add more SKUs?
Yes — but test profitability before scaling production. A small-batch launch with 50–100 units can validate demand and margins.
Should I sell outside Amazon?
Many successful Amazon brands open a Shopify store to:
- Control branding
- Capture customer emails (Amazon doesn’t share buyer data)
- Diversify revenue streams
Final Takeaway
Scaling your Amazon business isn’t about doing more. It’s about doing the right things smarter:
- Automate repetitive tasks
- Track real profit (manual → auto when ready)
- Use data to guide ad spend and SKU strategy
- Explore new categories and channels when margins are stable
Next Step:
Start with our free spreadsheets (Budget Pacing Alert, Bundle Profit Calculator, ROP Redlight Tool). Then, when you’re ready to grow, flip to automation with Seller Labs Profit Genius and Ad Genius.
FAQ: Scaling Amazon in 2025
Automate reviews, ads, and profit tracking to free 10–15 hours per week.
Focusing on sales instead of profit. A “bestseller” can still lose money after fees and ads.
Start with Amazon, but once margins are healthy, explore Shopify or new categories to diversify revenue.
Not at first — use free spreadsheets. But when your SKU count or ad spend grows, automation is essential.
Ready to scale smarter — and protect your profit margins?
Turn Seller Labs automation and insights into sustainable Amazon growth.
For a limited time, get 30% off your first month — after your 30-day free trial.
Related Blogs
- Low Inventory Level Fees: Do You Know How Much Amazon Is Charging You?
Learn how new low-inventory fees impact profitability and what steps to take to minimize costs. - Master Amazon Inventory Like a Pro in 2025 with Seller Labs
Get expert inventory management strategies to boost sell-through rates and prevent stockouts. - Amazon 2025 Fee Changes: How They Affect Sellers
Understand Amazon’s latest 2025 fee updates and how to adapt your pricing to stay profitable. - Amazon Buyer-Seller Messaging Suspension: How to Address & Prevent It
Protect your communication privileges and learn what triggers Amazon’s messaging suspensions. - Amazon SEO: How to Optimize Your Product Listings for Higher Rankings & Sales
Boost visibility and sales with optimized product listings that align with Amazon’s latest A10 updates.
The post How to Scale Your Amazon Business in 2025 with Automation & Profit Tracking Tools appeared first on Seller Labs: Amazon Seller Software and Platform.
Prepping Glass bottles – any advice?
I currently sell bottle of sauce and other glass object and am using a bubble sleeve with sleeve then have to pop some bubbles to get my label to stick. I cannot find bubble sleeves with the bubbles on the inside. The closest thing I can find is a bubble mailer but it is not clear. do you guys have any suggestions? is a mailer okay to use? size of sleeve is 3×10 so no suffocation warning. trying to avoid having to polybag on top of bubble wrapping. I have 100s of units.
submitted by /u/Naive_Analysis_8910
[link] [comments]
Prepping Glass bottles – any advice?
I currently sell bottle of sauce and other glass object and am using a bubble sleeve with sleeve then have to pop some bubbles to get my label to stick. I cannot find bubble sleeves with the bubbles on the inside. The closest thing I can find is a bubble mailer but it is not clear. do you guys have any suggestions? is a mailer okay to use? size of sleeve is 3×10 so no suffocation warning. trying to avoid having to polybag on top of bubble wrapping. I have 100s of units.
submitted by /u/Naive_Analysis_8910
[link] [comments]
